{"id":33980,"date":"2025-06-16T13:31:37","date_gmt":"2025-06-16T06:31:37","guid":{"rendered":"https:\/\/quanghung.name.vn\/thoi-su\/nguoi-noi-tieng-khong-duoc-quang-cao-khi-chua-hieu-ro-ve-san-pham\/"},"modified":"2025-06-16T13:31:37","modified_gmt":"2025-06-16T06:31:37","slug":"nguoi-noi-tieng-khong-duoc-quang-cao-khi-chua-hieu-ro-ve-san-pham","status":"publish","type":"post","link":"https:\/\/quanghung.name.vn\/?p=33980","title":{"rendered":"Ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng kh\u00f4ng \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o khi ‘ch\u01b0a hi\u1ec3u r\u00f5 v\u1ec1 s\u1ea3n ph\u1ea9m’"},"content":{"rendered":"
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S\u00e1ng 16\/6, v\u1edbi \u0111a s\u1ed1 \u0111\u1ea1i bi\u1ec3u t\u00e1n th\u00e0nh, Qu\u1ed1c h\u1ed9i th\u00f4ng qua Lu\u1eadt s\u1eeda \u0111\u1ed5i, b\u1ed5 sung m\u1ed9t s\u1ed1 \u0111i\u1ec1u c\u1ee7a Lu\u1eadt Qu\u1ea3ng c\u00e1o, trong \u0111\u00f3 b\u1ed5 sung nhi\u1ec1u quy \u0111\u1ecbnh m\u1edbi nh\u1eb1m si\u1ebft ch\u1eb7t tr\u00e1ch nhi\u1ec7m c\u1ee7a ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i khi tham gia qu\u1ea3ng c\u00e1o.<\/p>\n

Theo lu\u1eadt m\u1edbi, ng\u01b0\u1eddi chuy\u1ec3n t\u1ea3i s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o – g\u1ed3m ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, chuy\u00ean gia, ng\u01b0\u1eddi c\u00f3 t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 l\u01b0\u1ee3ng theo d\u00f5i l\u1edbn – ph\u1ea3i x\u00e1c minh \u0111\u1ed9 tin c\u1eady c\u1ee7a ng\u01b0\u1eddi thu\u00ea qu\u1ea3ng c\u00e1o v\u00e0 ki\u1ec3m tra t\u00e0i li\u1ec7u li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5. Tr\u01b0\u1eddng h\u1ee3p ch\u01b0a s\u1eed d\u1ee5ng ho\u1eb7c ch\u01b0a hi\u1ec3u r\u00f5 v\u1ec1 s\u1ea3n ph\u1ea9m, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 th\u00ec kh\u00f4ng \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u, qu\u1ea3ng c\u00e1o v\u1ec1 s\u1ea3n ph\u1ea9m \u0111\u00f3. Ngo\u00e0i ra, h\u1ecd c\u0169ng ph\u1ea3i th\u00f4ng b\u00e1o r\u00f5 r\u00e0ng v\u1ec1 vi\u1ec7c \u0111ang th\u1ef1c hi\u1ec7n qu\u1ea3ng c\u00e1o tr\u01b0\u1edbc v\u00e0 trong khi ph\u00e1t n\u1ed9i dung.<\/p>\n

Ng\u01b0\u1eddi chuy\u1ec3n t\u1ea3i s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o c\u00f3 quy\u1ec1n \u0111\u01b0\u1ee3c cung c\u1ea5p th\u00f4ng tin trung th\u1ef1c, \u0111\u1ea7y \u0111\u1ee7, ch\u00ednh x\u00e1c v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, t\u1ed5 ch\u1ee9c ho\u1eb7c c\u00e1 nh\u00e2n thu\u00ea qu\u1ea3ng c\u00e1o, k\u00e8m theo c\u00e1c t\u00e0i li\u1ec7u li\u00ean quan \u0111\u1ebfn \u0111i\u1ec1u ki\u1ec7n qu\u1ea3ng c\u00e1o. \u0110\u1ed3ng th\u1eddi, h\u1ecd c\u00f3 tr\u00e1ch nhi\u1ec7m tu\u00e2n th\u1ee7 quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt v\u1ec1 b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1edbi th\u00f4ng tin m\u00e0 m\u00ecnh qu\u1ea3ng b\u00e1.<\/p>\n

C\u00e1c c\u00e1 nh\u00e2n, t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n qu\u1ea3ng c\u00e1o c\u00f3 ngh\u0129a v\u1ee5 k\u00ea khai, n\u1ed9p thu\u1ebf khi ph\u00e1t sinh doanh thu t\u1eeb ho\u1ea1t \u0111\u1ed9ng n\u00e0y. Khi \u0111\u01b0\u1ee3c c\u01a1 quan nh\u00e0 n\u01b0\u1edbc c\u00f3 th\u1ea9m quy\u1ec1n y\u00eau c\u1ea7u, h\u1ecd ph\u1ea3i cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 t\u00e0i li\u1ec7u li\u00ean quan \u0111\u1ebfn n\u1ed9i dung qu\u1ea3ng c\u00e1o.<\/p>\n

Lu\u1eadt c\u0169ng y\u00eau c\u1ea7u s\u1eed d\u1ee5ng ti\u1ebfng Vi\u1ec7t trong s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o ph\u1ea3i b\u1ea3o \u0111\u1ea3m trong s\u00e1ng, r\u00f5 r\u00e0ng, d\u1ec5 hi\u1ec3u v\u00e0 th\u1ec3 hi\u1ec7n ch\u00ednh x\u00e1c n\u1ed9i dung truy\u1ec1n t\u1ea3i.<\/p>\n

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\u0110\u1ea1i bi\u1ec3u Qu\u1ed1c h\u1ed9i b\u1ea5m n\u00fat th\u00f4ng qua d\u1ef1 \u00e1n Lu\u1eadt s\u00e1ng 16\/6. \u1ea2nh: Ph\u1ea1m Th\u1eafng<\/em><\/p>\n<\/figcaption><\/figure>\n

Ch\u1ee7 nhi\u1ec7m \u1ee6y ban V\u0103n h\u00f3a – X\u00e3 h\u1ed9i Nguy\u1ec5n \u0110\u1eafc Vinh cho bi\u1ebft th\u1ef1c t\u1ebf hi\u1ec7n nay xu\u1ea5t hi\u1ec7n t\u00ecnh tr\u1ea1ng m\u1ed9t s\u1ed1 ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tham gia qu\u1ea3ng c\u00e1o sai s\u1ef1 th\u1eadt, qu\u1ea3ng c\u00e1o h\u00e0ng gi\u1ea3, h\u00e0ng nh\u00e1i, g\u00e2y \u1ea3nh h\u01b0\u1edfng nghi\u00eam tr\u1ecdng \u0111\u1ebfn quy\u1ec1n l\u1ee3i ch\u00ednh \u0111\u00e1ng v\u00e0 s\u1ee9c kh\u1ecfe ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u00ec v\u1eady, d\u1ef1 lu\u1eadt \u0111\u00e3 b\u1ed5 sung c\u00e1c ngh\u0129a v\u1ee5 c\u1ee5 th\u1ec3 nh\u1eb1m t\u0103ng tr\u00e1ch nhi\u1ec7m c\u00e1 nh\u00e2n trong chu\u1ed7i ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi chuy\u1ec3n t\u1ea3i n\u1ed9i dung.<\/p>\n

Tr\u01b0\u1edbc \u00fd ki\u1ebfn \u0111\u1ec1 ngh\u1ecb ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng ph\u1ea3i ch\u1ecbu tr\u00e1ch nhi\u1ec7m li\u00ean \u0111\u1edbi n\u1ebfu qu\u1ea3ng c\u00e1o sai s\u1ef1 th\u1eadt, \u00f4ng Nguy\u1ec5n \u0110\u1eafc Vinh cho bi\u1ebft lu\u1eadt \u0111\u00e3 x\u00e1c \u0111\u1ecbnh r\u00f5 quy\u1ec1n, ngh\u0129a v\u1ee5 c\u1ee7a t\u1eebng ch\u1ee7 th\u1ec3 trong chu\u1ed7i qu\u1ea3ng c\u00e1o. Trong tr\u01b0\u1eddng h\u1ee3p x\u1ea3y ra sai ph\u1ea1m, t\u00f9y theo t\u00ednh ch\u1ea5t, m\u1ee9c \u0111\u1ed9 v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ee5 th\u1ec3, c\u01a1 quan ch\u1ee9c n\u0103ng s\u1ebd x\u1eed l\u00fd theo quy \u0111\u1ecbnh. Ng\u01b0\u1eddi chuy\u1ec3n t\u1ea3i n\u1ed9i dung ch\u1ec9 b\u1ecb x\u1eed l\u00fd n\u1ebfu kh\u00f4ng th\u1ef1c hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 ngh\u0129a v\u1ee5 c\u1ee7a m\u00ecnh.<\/p>\n

\u0110\u1ed1i v\u1edbi qu\u1ea3ng c\u00e1o tr\u00ean kh\u00f4ng gian m\u1ea1ng<\/strong>, lu\u1eadt y\u00eau c\u1ea7u c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i ph\u1ea3i cung c\u1ea5p t\u00ednh n\u0103ng cho ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 ph\u00e2n bi\u1ec7t n\u1ed9i dung qu\u1ea3ng c\u00e1o v\u1edbi n\u1ed9i dung th\u00f4ng th\u01b0\u1eddng. Ng\u01b0\u1eddi d\u00f9ng khi th\u1ef1c hi\u1ec7n qu\u1ea3ng c\u00e1o c\u0169ng ph\u1ea3i g\u1eafn d\u1ea5u hi\u1ec7u nh\u1eadn bi\u1ebft r\u00f5 r\u00e0ng gi\u1eefa n\u1ed9i dung \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 v\u00e0 n\u1ed9i dung c\u00e1 nh\u00e2n.<\/p>\n

C\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn ph\u1ea3i tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh v\u1ec1 qu\u1ea3ng c\u00e1o, an ninh m\u1ea1ng, b\u1ea3o v\u1ec7 d\u1eef li\u1ec7u c\u00e1 nh\u00e2n, quy\u1ec1n l\u1ee3i ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 tr\u1ebb em. Ng\u01b0\u1eddi qu\u1ea3ng c\u00e1o c\u0169ng ph\u1ea3i \u0111\u0103ng k\u00fd thu\u1ebf, k\u00ea khai v\u00e0 n\u1ed9p thu\u1ebf v\u1edbi ph\u1ea7n thu nh\u1eadp ph\u00e1t sinh t\u1eeb d\u1ecbch v\u1ee5 n\u00e0y.<\/p>\n

Lu\u1eadt c\u0169ng quy \u0111\u1ecbnh kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1eb7t s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o trong, b\u00ean c\u1ea1nh ho\u1eb7c g\u1ea7n c\u00e1c n\u1ed9i dung vi ph\u1ea1m ph\u00e1p lu\u1eadt; kh\u00f4ng qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng s\u1ed1, m\u1ea1ng x\u00e3 h\u1ed9i, \u1ee9ng d\u1ee5ng tr\u1ef1c tuy\u1ebfn vi ph\u1ea1m ph\u00e1p lu\u1eadt.<\/p>\n

Lu\u1eadt c\u0169ng b\u1ed5 sung nhi\u1ec1u h\u00e0nh vi qu\u1ea3ng c\u00e1o b\u1ecb c\u1ea5m, <\/strong>trong \u0111\u00f3 c\u00f3 qu\u1ea3ng c\u00e1o tr\u00e1i v\u1edbi truy\u1ec1n th\u1ed1ng l\u1ecbch s\u1eed, v\u0103n h\u00f3a, \u0111\u1ea1o \u0111\u1ee9c x\u00e3 h\u1ed9i; qu\u1ea3ng c\u00e1o so s\u00e1nh s\u1ea3n ph\u1ea9m, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 v\u1edbi t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n kh\u00e1c m\u00e0 kh\u00f4ng c\u00f3 t\u00e0i li\u1ec7u h\u1ee3p ph\u00e1p \u0111\u1ec3 ch\u1ee9ng minh n\u1ed9i dung so s\u00e1nh.<\/p>\n

T\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n vi ph\u1ea1m ph\u00e1p lu\u1eadt v\u1ec1 qu\u1ea3ng c\u00e1o s\u1ebd b\u1ecb x\u1eed l\u00fd k\u1ef7 lu\u1eadt, x\u1eed ph\u1ea1t h\u00e0nh ch\u00ednh ho\u1eb7c truy c\u1ee9u tr\u00e1ch nhi\u1ec7m h\u00ecnh s\u1ef1 theo quy \u0111\u1ecbnh. N\u1ebfu g\u00e2y thi\u1ec7t h\u1ea1i, ng\u01b0\u1eddi vi ph\u1ea1m c\u00f3 tr\u00e1ch nhi\u1ec7m b\u1ed3i th\u01b0\u1eddng. Trong tr\u01b0\u1eddng h\u1ee3p c\u01a1 quan ho\u1eb7c c\u00e1 nh\u00e2n c\u00f3 th\u1ea9m quy\u1ec1n ra quy\u1ebft \u0111\u1ecbnh sai d\u1eabn \u0111\u1ebfn thi\u1ec7t h\u1ea1i, c\u0169ng ph\u1ea3i th\u1ef1c hi\u1ec7n b\u1ed3i th\u01b0\u1eddng theo lu\u1eadt \u0111\u1ecbnh.<\/p>\n

Lu\u1eadt s\u1eeda \u0111\u1ed5i, b\u1ed5 sung m\u1ed9t s\u1ed1 \u0111i\u1ec1u c\u1ee7a Lu\u1eadt Qu\u1ea3ng c\u00e1o c\u00f3 hi\u1ec7u l\u1ef1c t\u1eeb ng\u00e0y 1\/1\/2026.<\/p>\n

S\u01a1n H\u00e0<\/strong><\/p>\n

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S\u00e1ng 16\/6, v\u1edbi \u0111a s\u1ed1 \u0111\u1ea1i bi\u1ec3u t\u00e1n th\u00e0nh, Qu\u1ed1c h\u1ed9i th\u00f4ng qua Lu\u1eadt s\u1eeda \u0111\u1ed5i, b\u1ed5 sung m\u1ed9t s\u1ed1 \u0111i\u1ec1u c\u1ee7a Lu\u1eadt Qu\u1ea3ng c\u00e1o, trong \u0111\u00f3 b\u1ed5 sung nhi\u1ec1u quy \u0111\u1ecbnh m\u1edbi nh\u1eb1m si\u1ebft ch\u1eb7t tr\u00e1ch nhi\u1ec7m c\u1ee7a ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i khi tham gia qu\u1ea3ng c\u00e1o.<\/p>\n","protected":false},"author":1,"featured_media":33981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow44a6DA:productID":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-33980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thoi-su"],"_links":{"self":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts\/33980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=33980"}],"version-history":[{"count":0,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts\/33980\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/media\/33981"}],"wp:attachment":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=33980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=33980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=33980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}