{"id":36162,"date":"2025-06-20T00:19:14","date_gmt":"2025-06-19T17:19:14","guid":{"rendered":"https:\/\/quanghung.name.vn\/giai-tri\/truyen-hinh-truc-tuyen-lan-dau-vuot-truyen-hinh-truyen-thong-tai-my\/"},"modified":"2025-06-20T00:19:14","modified_gmt":"2025-06-19T17:19:14","slug":"truyen-hinh-truc-tuyen-lan-dau-vuot-truyen-hinh-truyen-thong-tai-my","status":"publish","type":"post","link":"https:\/\/quanghung.name.vn\/?p=36162","title":{"rendered":"Truy\u1ec1n h\u00ecnh tr\u1ef1c tuy\u1ebfn l\u1ea7n \u0111\u1ea7u v\u01b0\u1ee3t truy\u1ec1n h\u00ecnh truy\u1ec1n th\u1ed1ng t\u1ea1i M\u1ef9"},"content":{"rendered":"
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Theo b\u00e1o c\u00e1o c\u00f4ng b\u1ed1 ng\u00e0y 17\/6 c\u1ee7a c\u00f4ng ty Nielsen – \u0111\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u v\u1ec1 \u0111o l\u01b0\u1eddng th\u1ecb tr\u01b0\u1eddng – trong th\u00e1ng 5 v\u1eeba qua, c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn chi\u1ebfm t\u1edbi 44,8% t\u1ed5ng th\u1eddi gian xem truy\u1ec1n h\u00ecnh t\u1ea1i M\u1ef9, trong khi truy\u1ec1n h\u00ecnh c\u00e1p v\u00e0 ph\u00e1t s\u00f3ng l\u1ea7n l\u01b0\u1ee3t ch\u1ec9 chi\u1ebfm 24% v\u00e0 20%. Xu h\u01b0\u1edbng n\u00e0y cho th\u1ea5y s\u1ee9c \u1ea3nh h\u01b0\u1edfng ng\u00e0y c\u00e0ng l\u1edbn c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 YouTube v\u00e0 Netflix trong 4 n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y.<\/p>\n

“D\u00f9 nhi\u1ec1u ng\u01b0\u1eddi t\u1eebng k\u1ef3 v\u1ecdng c\u1ed9t m\u1ed1c n\u00e0y s\u1ebd \u0111\u1ebfn s\u1edbm h\u01a1n nh\u01b0ng c\u00e1c s\u1ef1 ki\u1ec7n th\u1ec3 thao, b\u1ea3n tin th\u1eddi s\u1ef1 v\u00e0 lo\u1ea1t ch\u01b0\u01a1ng tr\u00ecnh m\u00f9a m\u1edbi \u0111\u00e3 gi\u00fap truy\u1ec1n h\u00ecnh ph\u00e1t s\u00f3ng v\u00e0 truy\u1ec1n h\u00ecnh c\u00e1p duy tr\u00ec \u0111\u01b0\u1ee3c s\u1ee9c s\u1ed1ng \u0111\u00e1ng ng\u1ea1c nhi\u00ean” – \u00f4ng Brian Fuhrer, Ph\u00f3 Ch\u1ee7 t\u1ecbch c\u1ea5p cao c\u1ee7a Nielsen, chia s\u1ebb trong m\u1ed9t video b\u00e1o c\u00e1o l\u01b0\u1ee3ng ng\u01b0\u1eddi xem h\u00e0ng th\u00e1ng (The Gauge) c\u1ee7a Nielsen – “Tuy nhi\u00ean, xu h\u01b0\u1edbng n\u00e0y v\u1eabn r\u1ea5t nh\u1ea5t qu\u00e1n”.<\/p>\n

Trong khi Netflix \u0111\u00e3 gi\u1eef v\u1eefng v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u v\u1ec1 l\u01b0\u1ee3ng ng\u01b0\u1eddi xem truy\u1ec1n h\u00ecnh su\u1ed1t 4 n\u0103m li\u00ean ti\u1ebfp, YouTube – thu\u1ed9c s\u1edf h\u1eefu c\u1ee7a Google v\u00e0 c\u00f4ng ty m\u1eb9 Alphabet – v\u1eeba ghi nh\u1eadn th\u00e1ng th\u1ee9 t\u01b0 li\u00ean ti\u1ebfp t\u0103ng th\u1ecb ph\u1ea7n tr\u00ean n\u1ec1n t\u1ea3ng truy\u1ec1n h\u00ecnh. Theo \u0111\u00f3, YouTube d\u1eabn \u0111\u1ea7u th\u1ecb ph\u1ea7n v\u1edbi 12,5%, ti\u1ebfp \u0111\u1ebfn l\u00e0 Netflix v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng mi\u1ec5n ph\u00ed c\u00f3 qu\u1ea3ng c\u00e1o nh\u01b0 PlutoTV, Roku Channel v\u00e0 Tubi – chi\u1ebfm t\u1ed5ng c\u1ed9ng 5,7%. <\/p>\n

Nielsen cho r\u1eb1ng, xu h\u01b0\u1edbng n\u00e0y ph\u1ea3n \u00e1nh s\u1ef1 thay \u0111\u1ed5i h\u00e0nh vi ti\u00eau d\u00f9ng sau \u0111\u1ea1i d\u1ecbch COVID-19, khi ng\u01b0\u1eddi xem ng\u00e0y c\u00e0ng \u01b0u ti\u00ean l\u1ef1a ch\u1ecdn n\u1ed9i dung linh ho\u1ea1t v\u00e0 c\u00e1 nh\u00e2n h\u00f3a h\u01a1n. H\u1ecd c\u00f3 xu h\u01b0\u1edbng mu\u1ed1n t\u1ef1 l\u1ef1a ch\u1ecdn n\u1ed9i dung v\u00e0 th\u1eddi \u0111i\u1ec3m xem truy\u1ec1n h\u00ecnh, thay v\u00ec ph\u1ee5 thu\u1ed9c v\u00e0o l\u1ecbch c\u1ed1 \u0111\u1ecbnh c\u1ee7a c\u00e1c nh\u00e0 \u0111\u00e0i. \u0110i\u1ec1u n\u00e0y \u0111ang t\u00e1i \u0111\u1ecbnh h\u00ecnh to\u00e0n b\u1ed9 ng\u00e0nh truy\u1ec1n h\u00ecnh v\u00e0 qu\u1ea3ng c\u00e1o t\u1ea1i M\u1ef9. <\/p>\n

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\"YouTube: YouTube: T\u1eeb tr\u00f2 \u0111\u00f9a \u0111\u1ebfn “\u0111\u1ebf ch\u1ebf” video tr\u1ef1c tuy\u1ebfn <\/p>\n

VTV.vn – Kh\u1edfi ngu\u1ed3n t\u1eeb m\u1ed9t \u00fd t\u01b0\u1edfng b\u1ea5t ch\u1ee3t trong bu\u1ed5i ti\u1ec7c t\u1ed1i, YouTube \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a cu\u1ed9c s\u1ed1ng hi\u1ec7n \u0111\u1ea1i.<\/p>\n<\/td>\n

 \"Netflix Netflix \u0111\u1ea7u t\u01b0 2,5 t\u1ef7 USD v\u00e0o th\u1ecb tr\u01b0\u1eddng H\u00e0n Qu\u1ed1c <\/p>\n

VTV.vn – Netflix c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u1ea7u t\u01b0 2,5 t\u1ef7 USD v\u00e0o H\u00e0n Qu\u1ed1c trong v\u00f2ng 4 n\u0103m t\u1edbi \u0111\u1ec3 s\u1ea3n xu\u1ea5t phim truy\u1ec1n h\u00ecnh, phim \u0111i\u1ec7n \u1ea3nh v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u1ea1p k\u1ef9.<\/p>\n<\/td>\n

 \"Netflix Netflix v\u00e0 cu\u1ed9c chi\u1ebfn kh\u00f4ng c\u00e2n s\u1ee9c v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 trong l\u0129nh v\u1ef1c xem phim tr\u1ef1c tuy\u1ebfn <\/p>\n

VTV.vn – V\u1edbi h\u01a1n 200 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng \u0111\u0103ng k\u00fd xem phim tr\u1ef1c tuy\u1ebfn tr\u1ea3 ph\u00ed, \u0111i\u1ec1u g\u00ec khi\u1ebfn Netflix tr\u1edf th\u00e0nh m\u1ed9t b\u1ee9c t\u01b0\u1eddng th\u00e0nh v\u1eefng ch\u00e3i trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng tr\u1ef1c tuy\u1ebfn n\u00e0y?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<\/p><\/div>\n

* M\u1eddi qu\u00fd \u0111\u1ed9c gi\u1ea3 theo d\u00f5i c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e3 ph\u00e1t s\u00f3ng c\u1ee7a \u0110\u00e0i Truy\u1ec1n h\u00ecnh Vi\u1ec7t Nam tr\u00ean TV Online v\u00e0 VTVGo!<\/b><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Theo b\u00e1o c\u00e1o c\u00f4ng b\u1ed1 ng\u00e0y 17\/6 c\u1ee7a c\u00f4ng ty Nielsen – \u0111\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u v\u1ec1 \u0111o l\u01b0\u1eddng th\u1ecb tr\u01b0\u1eddng – trong th\u00e1ng 5 v\u1eeba qua, c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn chi\u1ebfm t\u1edbi 44,8% t\u1ed5ng th\u1eddi gian xem truy\u1ec1n h\u00ecnh t\u1ea1i M\u1ef9, trong khi truy\u1ec1n h\u00ecnh c\u00e1p v\u00e0 ph\u00e1t s\u00f3ng l\u1ea7n l\u01b0\u1ee3t ch\u1ec9<\/p>\n","protected":false},"author":1,"featured_media":36163,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow44a6DA:productID":"","footnotes":""},"categories":[4],"tags":[16311],"class_list":["post-36162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giai-tri","tag-nen-tang-truc-tuyen"],"_links":{"self":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts\/36162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=36162"}],"version-history":[{"count":0,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/posts\/36162\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=\/wp\/v2\/media\/36163"}],"wp:attachment":[{"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=36162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=36162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quanghung.name.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=36162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}